Apple employees have shared the secrets of the popularity of iPhone 6

Apple employees have shared the secrets of the popularity of iPhone 6 

For years, Apple has pleased his fans by releasing innovative products. No exception and iPhone 6, submitted in September 2014.

Prices for iPhone 6 ranges from 700 to 1000 dollars. They differ depending on the design of the body and the amount of internal memory.

Recall that a few days after the presentation of the iPhone 6 have purchased more than 10 million. People. In October 2014, the figure broke all records and reached 20 million., Which at times exceeded the number of sales of iPhone 5S and 5C. Apple representatives recently uncovered a few secrets the popularity of iPhone 6 in an interview with The Wall Street Journal.

Marketing Strategy

"Correct implementation of marketing strategies - the overriding condition for the success of the product on the market", - explained a member of the board of directors of the company Susan Wagner. From this scheme is allocated two nuances.

1. Quality

In Apple's marketing strategy in the first place is the quality of the product. For the first time picking up the iPhone 6, you can immediately feel the tactile and visual, it is expensive and high-quality item. This is evidenced by the material of the device and all its internal filling.

2. The special "status"

Even before the iPhone 6, it has positioned itself as a "dream phone". Thanks to the work of marketing, he became beloved and desirable, even without open advertisement. A special star status, which gives smart phone to its owner, it makes quite a considerable cost advantage.

Bottom line: the quality and status of the iPhone - the main criteria for its successful sales. These characteristics are emphasized in every detail, including in the premium package, which already gives aesthetic pleasure from shopping. Finally, the CEO of the company Tim Cook added: "Advertising - the main engine of commerce. Despite claims that Apple's products do not require additional lighting, a successful advertising campaign is doing his. " For example, advertising "Cut for iPhone 6" when the well-known photographers to shoot at the iPhone 6 and placed images in the gallery Apple, in magazines, in street posters and billboards all over the world, picked at the peak of his popularity.

Feedback from customers confirms that the iPhone 6 is really worth attention. For information about where and under what conditions to buy a smartphone, you can get on price.ua.

Pre-orders for the new generation iPhone will begin September 11

Pre-orders for the new generation iPhone will begin September 11   

One of the French operators leaked, which sheds light on the time to market of a new generation of smart phones from Apple. C September 11 begin pre-orders for iPhone 6s, and the sale, he actually received a week later, ie on September 18. No other new details did not yet know.

Review accessory Olloclip 4-in-1(iPhone 6/6 Plus)

Review accessory Olloclip 4-in-1 (iPhone 6/6 Plus)

A set of lenses for iPhone 6/6 Plus will help diversify its photographic capabilities, impress your friends with unusual close-up shot of the journey and to bring a selection of unusual shots taken with a "fish-eye" ...

Design, construction:

For such accessories are not ready yet, I review, and, to be honest, the thought did not even come to mind. Thought rid short resume in the "mix" - an expensive accessory, but if you shoot a lot and often on a smartphone, it is worth a try. There are many lenses for smartphones, there are nameless products from China, there are some things from a more or less well-known companies, there is the universal lens products Olloclip. 

Set for iPhone 6/6 Plus was announced a few months ago, and I see many bloggers - buy for their money. For example, there is at Vils, as far as I know, Valya even going to review, but apparently did not reach his hands. So I too went with Olloclip pocket for almost a month and all the going and going until literally took himself by the mane and sat for a laptop. It's time to tell.

Boxes made of cardboard, in a lot of different things. This is a major fixture on the smartphone in the "six" it sits like a glove, the iPhone 6 Plus is a little crooked, but no jumps. When using the front camera, make sure that the lens was in the middle of the lens. Adapt himself properly placed accessory get a couple of days, you will first touch the power button, confused, but it will pass. Immediately to say about how the system works in one of four. Actually, there are four lenses, wide-angle "fisheye" and two macro lenses with different magnification. To access the macro, you need to twist the main lens.

Included are three different clips for wearing Olloclip keys, but what else can you fix the accessory on your bag or backpack and pull out when needed. Can be worn all cheholchike, you can close the lens caps, you can not do it - then do not forget to wipe the glass. The basis for fixing to the iPhone plastic lenses made of aluminum, tyazhelenkie and cold. There are lenses of different colors. You can also use the strap to wear the accessory on his neck.

Shooting:

I spoke briefly about the objectives, now a little more about each of them, and use cases. Olloclip can use the front and rear camera, with all applications. If you love self, you will help and "wide-angle" and "fish-eye" paired with a front camera, you can not even pull much hand.Examples will not lead, just trust me. Effectively, of course, "fisheye". I was vacationing in Montenegro and most of the pictures made on this lens, then all like it - well, I also liked. So sometimes better able to convey a sense of scale and space.

Macro and "fisheye" - this is what you will probably use the most. The Olloclip almost recently announced the next version of the lens for iPhone 6/6 Plus, called the Active Lens, now has a complete and "Zoom" with a double optical zoom. I asked to bring to the test.

Conclusions:

Now this accessory costs about 6000 rubles, you can find and cheaper. Excellent delivery, ease of use and clarity, even the girls instantly understand which tool has got their hands - the possibilities are endless for self. Fans will be able to share incredible close-up shots of nature.The tour is also a great toy to create interesting pictures, or look at familiar objects. In general, the accessory is very sensible, and it can be safely recommended for those many takes on the iPhone - and takes and photographs, and video.

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